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How Prasoon & Piyush Pandey turned Fevicol into one of the India's most ...
articles.economictimes.indiatimes.com
[Times of India] - Infact such is the power of the brand that Prasoon says sometime back Abhijit Avasthi of Ogilvy had created a radio spot which went like this: "Woh kausni cheez hai job aapke cheezon ko hamesha jode rakhti hai? (long pause) Bilkul sahi bas wahi ek hai
Cadbury Bournville: Bournville rides with the Dark Knight
www.business-standard.com
[Business Standard] - Ogilvy India National Creative Director Abhijit Avasthi shares, “Bournville's purchasing and repurchasing patterns have shown that there is a sizeable young audience as well who experiment with bitter chocolate.” To tap into such an audience, the
Out of the box: Abhijit Avasthi : …
indiatoday.intoday.in
Abhijit Avasthi, national creative director, Ogilvy and Mather, India, begs to differ.
advertising: Abhijit Avasthi shares the craziest way he sold his idea...
economictimes.indiatimes.com
Abhijit Avasthi shares the craziest way he sold his idea
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